Website Overhaul
A website overhaul is pretty much exactly what it
sounds like. It's essentially a repair, but it's really a
complete redesign of an existing site. Every line of code
is analyzed and optimized. Images are retouched and optimized
for web use. The site is examined for compatibility with
search engines. Anything that doesn't look good is made to
look great. You may choose to do a graphic redesign as well,
changing the entire look and feel of the site.
Because the site already exists and we have a place
to start, an overhaul is usually less expensive than building a
whole new site from scratch. Most of the content can likely
be salvaged, the images can likely be re-used (and moved around
if you want). The analogy of a car is appropriate. It's
easier to recondition an old car than to buy a cherry version of
what you want. You've got a chassis, engine, and all of the
"guts" of the car, you just want to make sure it looks great and
is safe to drive. That's essentially what a website overhaul
is; we're "tuning-up" your old site.
In some extreme cases, a site is so messed up that
building a new site would be less expensive than reconditioning
an old one. We will offer you alternatives, but the less
expensive route is usually the best (how many times are you going
to hear that?) A redesign is usually preferable
anyway, because you're restarting from square one, using tried-and-true
content, with brand new code behind the scenes making sure it all
works well. We'll provide you with all of the options we
can, and we'll give you the advantages and disadvantages of each. Our
goal is to give you the best website you can have, whether we originally
designed it or not.
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